It is important to understand the whole spectrum of UX design.
To make it more easy and structured, we divide UX design into three different phases:
Understanding the user is essential. Wishes and needs are represented in easy-to-understand deliverables. This should cause alignment behind a common goal, or design challenge. Phase 1 is about empathy, understanding, and making it tangible to all stakeholders.
Now that the needs are clear, we can start designing. We start with sketches and work our way up to highly detailed designs. While designing, every deliverable from phase 1 should find its way into the designs
Everything that has been designed is going to be build by developers. Working closely together with the people that will transform the designs into actual living things is very important.
We explore the challenges and opportunities for your future service or software experience. From exploring existing research to revealing qualitative customer insights based on (big) data. These insights are translated to the context of your organisation and to improvement and innovation of your software and service.
Let’s start with a market analysis: How does the solution relate to the rest of the market? What are the trends? But also an impact analysis: how much energy does it take to do certain things differently? A UX roadmap can be drawn up based on all insights. What issues are we going to tackle and when will this happen?
Now that the needs are clear, we can start designing. We start with sketches and work our way up to highly detailed designs. While designing, every deliverable from phase 1 should find its way into the designs.
We are specialized in Ux and visual design for multichannel software and service experiences. In addition, we often make prototypes of our designs to present them to the target group. We investigate how micro-interactions, motion graphics and visual content connect in the right way. The result is a user experience that feels good in every way: useful, usable and attractive.
Everything that has been designed is going to be build by developers. Working closely together with the people that will transform the designs into actual living things is very important.
We work together with developers to optimize your current service and software at lightning speed and to innovate into user-centered experiences. No matter where your organization, technological infrastructure and business processes are now. We combine technical and customer-specific insights to help you further on your digital journey. Our extensive experience means that we can be a reliable and result-oriented guide for organizations that operate in the healthcare, information technology and financial markets.
We often work with clients where it is very important that further developments take place and software is innovated. For these organizations we offer a proven way of working that can work with your scrum teams.
Our work has been proudly awarded and recognised by Philips Digital Pathology.
Wether we integrate in an already fully operating UX environment, or start UX from the bottom up… No problem. We analyse the current UX maturity and start working from there. Start with only Phase 2? No problem. Transform the UX way of working as a whole? No problem. Start with only usability testing? No problem. Start with only phase 1 explorative research? No problem. We have extensive experience with all kinds of situations. There is always a proper way of doing great UX design.